Trudy, by Trevor Services

Paste the idea. Get a read, not a verdict.

Describe the promotion in your own words and Trudy reads it against the Five Levers: which one is out of tune, the move that brings it into tune, and what the version that works would have to be true to run. On screen in under a minute. No name, no email.

The brief as you would say it across a table is fine. Category is the one thing the read needs; the other quick fields sharpen it if you fill them and are skipped if you do not.

No name, no email, no company. The read is anonymous. Just the idea and its category.
Trudy runs on The Shelf, the promotional marketing book by Mark Alexander and Amelia Speechley.Terms CheckerPrivacyTrevor Services